BIDSCALE - Evaluation Tool

Through a meticulous process of strategic discovery and integration of our findings into the design process, we were able to effectively communicate a brand for Bidscae. We conveyed the most authentic brand elements in every design feature to accurately represent Bidscale. By completely revamping their logo and establishing a fresh color palette, we brought new vigor into Bidscale. We seamlessly interwove their passionate strategy into every aspect of the elevated brand identity to establish Bidscale as the truest version of themselves. As a result of our efforts, we successfully fused strategy and design, ultimately revitalizing Bidscale's brand identity. Our approach was a shining testament to the effective synergy between strategy and design, leading to a highly successful outcome.